Personal Identity Package 2017

My personal branding from 2015-2017.

To keep the simplicity and marketability of the logo, I went with creating the logo with the ambigram style of lettering, with the idea of having the logo be something recognizable, and referencial. With cutting edge being the main theme and a variety of demographic. The lettermark’s initial shape is in a form of a hexagon. The shape’s symbolic meaning is…

Based of the shape of a hexagon. This shape symbolizes unity and growth.

Much like the shape of honeycombs, hexagons have the least amount of sides that efficiently provide the shape of possibility and exponential growth, while still providing stability, being evenly stacked.

The logo uses “NICO BOTONES: Video Editing | Design | Animation” as a wordmark. The wordmark must be linked to the hexagonal logo. The hexagonal logo can be posted as a standalone watermark, however the wordmark must not be standalone.

Includes:

  • ★ PERSONAL IDENTITY PACKAGE/BROCHURE -  WON GOLD 2018 American Advertising Federation STUDENT ADDY AWARD
  • Invoice
  • Business card from 2017